AI Insights · Timothy · October 2025
Top 5 Social Apps on Android in Nigeria: Q3 2025 Performance
Explore the performance trends of the top social apps in Nigeria on the Android platform during Q3 2025, including downloads, revenue, and active users.
In the third quarter of 2025, the performance of top social apps in Nigeria on the Android platform demonstrated varied trends across downloads, revenue, and active users. Here's a closer look at the top five apps, based on data from Sensor Tower.
TikTok - Videos, Shop & LIVE observed a decline in weekly revenue, starting at approximately $80.8K and dropping to about $63.9K by the end of September. However, downloads experienced an upswing towards the end of the quarter, peaking at around 178.2K in early September. Active users maintained a steady range, hovering around 9.8M.
Facebook experienced a gradual increase in revenue, ending the quarter at approximately $13.1K. Downloads saw fluctuations, with a notable dip in mid-September to around 91.3K, while active users consistently stayed above 14.4M, showing slight variations throughout the quarter.
Instagram had a relatively stable revenue stream, closing the quarter at about $10.6K. Download numbers were highest at the end of July with 84.1K, before tapering off to 71.7K by the end of September. Active users remained strong, exceeding 7.8M at the quarter's close.
Second Number for Call & Text showed a decline in revenue, concluding the quarter at around $8.6K. Downloads spiked in early August, reaching 12.6K. Active user numbers increased slightly, peaking at 36.3K mid-quarter.
BuzzCast - Live Video Chat App experienced a decrease in revenue, ending at approximately $8.2K. Downloads showed a steady increase, culminating at 9K by the end of September. Active users also rose, reaching 26.3K in the final week of the quarter.
Overall, these apps showed diverse trends in Nigeria's social app landscape during Q3 2025. For more detailed insights and data, visit Sensor Tower.
